We help crypto, blockchain, and NFT projects launch and scale up to $5M through web 3.0 marketing in under 6 months

New Standard brings a new level of marketing strategy and thinking to Crypto, Blockchain and NFT projects. You need help launching and scaling all the way up to $5M in under 6 months?

Become part of the New Standard and let us be the solution.

projects we've helped BUILD COMMUNITIES FOR

Not sure how to get your blockchain project to reach your goals?

With Metaverse on the verge of skyrocketing, and with the Crypto and NFT space booming, all your project needs is the right marketing strategy.

In a field that "gives birth" to a new project daily, does your work differentiate and stand out from the pool of competitors?

Naturally people are reluctant to invest and utilise non-traditional assets like cryptocurrencies, NFTs and Metaverse based products. This is one of the main problems that projects are facing and as current markets become more saturated, you need to find the right way to reach out to your desired audience and convert it into users.

Marketing done the right way, the New Standard way, helps to establish credibility and trust amongst communities.  

We take every opportunity to establish trust between you and your target audience in an industry where standards are yet to be set.

We at New Standard are here to set it for you with mindful branding and strategy development.

New Standard develops long term strategy which avoids market gimmicks that ultimately aims to build value.

New Standard agency aims to build an ecosystem of groundbreaking projects which we work from very early stages and nurture through to the final mainstream market.

We market to the crypto and blockchain community, right through to the mainstream non-specialist customer.

We only work on projects we believe in.

Numbers don't lie


In sales, generated for our clients


Average Community Growth

18 days

Average time to return your investment
Our process

A simple 5-Step process that brought all our clients to multi-Million in sales

Step ONE

Creative Session

Going back to basics is always a good idea. During step one we sit down together and we map out a 3 to 6 month strategy using the most advanced methods in the web3 space.

We will consider how best to package your product/service to ensure the best success. We want to combine our experience to make sure your roadmap and target audience is correct in order to hit our KPIs.

Step TWO

Build a community of

Unique Users

Our proven strategy, builds your brand from the ground up by testing a multitude of crypto orientated channels to reveal the most effective way to improve user acquisition for you.

We will help to monetise your community using ama-sessions, giveaways, whitelist announcements and so on. What is more, our reach and network of influencers and collabs in crypto and blockchain, not to mention A-list celebrities is unrivalled in this market.

Step Three

Scale Campaigns

Once we have found out the most effective method of user acquisition, we will aggressively scale the campaigns for the best quality audience at the best price.  
This in our experience is the best way to sell out an NFT, build up your tokens market cap, or bring on new clients into your incubator.

Whether you are in DeFi, DEXs, NFTs, Gaming or Crypto Media  and Youtube - we are here to help you reach your goals.


Leverage our Powerful Partnership for growth

Bored of every other marketing taking high fees and giving out false promises?

We only want to work on and be part of projects we believe will be successful. The way we present our offer will match this vision.

This means we are strict in our application process, but if we decide to go ahead, we won't stop until we hit every last KPI. This is recognised in the quality of our team, led by top experts and advisors with years and years of experience in this space.


go beyond Your targets

Don't be afraid to drain every last drop of our team's effort and expertise! We bring the New Standard of excellence in marketing and want you to succeed with us.

Let us dare to have bigger and bolder dreams about your project. Why stop at the Moon, when you can have the stars and beyond? This is the New Standard!

Some of the client's we've worked with

Our Case Studies

Check out how we helped Our clients grow their crypto & NFT projects 

We helped "Bitcoin & Ethereum Trading" Telegram Channel get sales and grow their community

We used Guerilla marketing tactics to transform this group and make it wildly profitable in under 3 months. Our task was to grow by 80k users and we exceeded our expectations and the clients hitting 150k users. 

Bitcoin & Ethereum Trading 

Attracted 150k users

Increased by 80%


How we Achieved: 1000 new sign ups in 1 aMA. 

We helped Sincere wallet grow their user base by implementing a unique marketing strategy which led up to a single AMA session where we had active users primed to buy and achieved the target in less than 30 days. 


Attract 1000 new sign ups

1000 quality sign ups.
Each sign up was worth $10,000+ 

We helped Digital Summit 2021 get 4,500 sign ups

The goal with this DeFi and NFT summit was to attract quality users that would take part in the conference.

We created an unbeatable strategy using our propriety algorithms and native advertising which led to success. 

Digital Summit 2021



Achieved Results:

- 4500 users signed up 

- 3000 users out of 4500 took part in the summit

- 66.6% conversion rate

- Each participating user was worth $100

Our Team

Meet The team of experts who'll guide you every step of the way

Cal Friedman,

A crypto & Blockchain expert Who's going to help you With launching or scaling your project.

Cal has been in Crypto and Blockchain since 2013 and has such built such a wealth of knowledge and network within the space. Initially Cal started as an investor, to go on to advise projects & build their product/service. With all his experience he truly understands how to best position and market web3 offerings. 

meet the rest of the team:

Charles Rogers


Charles has over 15+ years experience and understands how to navigate through your needs in order for us to come to up with the best possible strategy to achieve success and the highest return on investment. 

Damian Mould 


Damian has decades of experience building  brands with real authenticity whilst utilising changing market dynamics. Damian founded a consumer private equity fund focused on high growth product categories predisposed to social and commerce business models. He brings tremendous experience on higher level strategy and development once you are at the scale stage. 

not Ready to get started? Get Your FREE ebook!

Ready to get started?
Schedule your Free Moon Landing Session Today!
This strategy call is perfect for:
  • Bold creators and blockchain entrepreneurs that want to focus on their vision and not worry about marketing and strategy.
  • Business owners looking for the newest and most advanced marketing strategies to drastically increase their growth while maintaining a low cost profile.