Project Overview

Metallika.io, the visionary platform accessible at https://metallika.io/, embarked on a mission to build an engaged community comprising 20,000 dynamic users. Rafael Soultanov recognized the significance of decoding the latest trends in the NFT space and leveraging these insights to forge a unique path toward community growth.

Approach:

We executed a meticulous approach by blending innovative strategies and technology to nurture their burgeoning community:

1. Community Concept and Values: The foundation of the community was laid upon well-defined concepts and values, tailored specifically for the discerning crypto audience. This resonance played a pivotal role in engaging like-minded individuals.

2. Traffic Source Development: we strategically identified and harnessed diverse traffic sources to drive users toward the community. This holistic approach expanded the platform's reach, catering to multiple avenues of engagement.

3. Community Engagement Tools: Tools designed to captivate and involve the community were meticulously crafted. These instruments fostered interaction, encouraged product engagement, and fortified the sense of belonging among community members.

Results:

1. Follower Acquisition: The platform successfully attracted over 20,000 followers within a span of just one month. This achievement was realized through strategic integrations within Telegram feeds and collaborations with micro-influencers on Twitter.

2. Cost Efficiency: The cost per follower witnessed a significant reduction, effectively optimizing the investment made to acquire followers.

3. Engagement Metrics: A staggering 43% of the community actively participated in quests and various activities, a testament to the engaging nature of the platform's initiatives.

4. Viral Expansion: The community's fervor was infectious, leading to the inviting of approximately 5,000 individuals by each of the initial participants. This organic growth showcased the community's genuine enthusiasm.

5. Content Amplification: The community's zeal translated into 3,500 reposts and comments on the project's posts, indicating a high level of interaction and advocacy.